Strategic Colours - Workshops

Strategic Colours – Co-create your company vision and strategy. Company vision and strategy are key issues to be shared, understood and implemented by the people. With the strategic colors activity your team will get involved in the definition and creation of both vision and strategy, enabling a better understanding and adoption of both. By means of the creation of a piece of art, composed of a mosaic with 4 colors the participants will co-create your company vision and strategy. The piece of art should visualize the value and mission of your company, with the 4 colors representing key success factors.

Steps of the “Strategic piece of art”

The participants are divided in groups (from 5 to 15 people)

Each group disposes of A4 colored papers (4 colors)

Drawing paper, a children toy with colors and other tools to prototype the art form.

Each group has to design a piece of art

The art symbolizes their vision of the company, (What form has our company?) together with a sales pitch of their vision.

Groups are given a limited time to create their piece of art

30 to 60 minutes

Each group presents their piece of art and their sales pitch

The best vision is selected by the group

30 to 60 minutes

The selected vision/piece of art has to executed by the whole group

Each participants forms a pixel of the mosaic. Therefore they use big A1 sized carton papers with the 4 colors.

The (co-)creation result will be filmed and later shown to the group

The film will be kept as a reminder of the company vision.

View the Creapolis event video

A group of 80 people of different companies from Esade Creapolis, managed to define common vision on future strategies for their companies. Extracting important learnings on defining common objectives, how to communicate them and to convert them into concrete actions and implementation.

Topics and content of learning

Definition of company vision and strategy
Definition of key success factors
Common agreement and creation of vision and strategy
Convert your company vision and strategy in a “physical” experience, making it more accessible, shared and “touchable” by your people

Workshop duration and versions

2 to 3 hours

Depending on the complexity of your company situation.

Possible group sizes

It can be done with small groups from 15 people up to 100 people.

Your Company Colours

In order to have an optimal result please let us know your specific company situation and needs. This will allow us to prepare and adapt the Colors exercise and make it tailored for your company.

Let us know your challenges!